PPC

Pay Per Click Services

With our help you can acquire more of the market share and welcome more business.

Platforms for PPC Marketing

With PPC marketing, you can advertise wherever your customers are online. There are different places where you can place your PPC ads to ensure you are getting the best possible results. Whether you position your ads on Google or social platforms depends on the type of business you have, your target market, and how they search for businesses like yours.

Google Ads PPC

Google is superb for your PPC marketing efforts because it’s the preferred search engine for most internet users. This can be a good and a bad thing; too much diversity in the users means you may get wasted clicks without a honed strategy. That’s where we come in! We use data-driven methods to ensure your ads appear on the right searches at the right times and harness more market share by targeting ads to niche keywords.

Facebook PPC

Facebook is an exceptional place for PPC marketing because of its powerful targeting tools. Facebook’s insights on behaviours, interests and demographics can be incredibly detailed. Set and optimise your advertising for the specific goal you want to achieve, whether it’s awareness, engagement, website visits or leads. Implement a wide variety of creative options from images and slideshows to videos and external links. And thanks to its advanced metrics, you can test and measure each campaign to maximise your return on investment.

Linkedin PPC

Looking for a way to connect with other industry professionals? LinkedIn PPC advertising for your business is an effective way to target a specific type of user. It’s also a sophisticated networking platform that allows you to reach other professionals and generate more leads.

We recommend using LinkedIn PPC ads if you are a B2B business looking to target a specific market.

Why PPC Will Benefit Your Business

PPC campaigns are a way to put your business front and centre. Through targeted marketing, keyword research and conversion-optimised copy, your business can generate more conversions.

Strategic solutions to suit your industry and budget – By targeting the right audience in your campaign, you can get some serious bang for your buck. We will narrow in on keywords and then add geography, time, language and a few other choice metrics to put your business where your customers are searching.
PPC allows you to test your message – You can test and measure your campaign to make sure you’re reaching the right people at the right time. Our PPC specialists will continually test your keywords and ad copies, so you’re always in the best position to get results.
You can rely on analytics – We use Google Ads and Facebook analytics to make sure you are targeting the people that are most valuable to your business.

We engage with a carefully planned and highly focused PPC campaign to optimise your return on investment and maximise your conversions.

The benefits

PPC with Spot On Digital

We take the time to understand your business and develop unique strategies, tailored to you, that align with your overall business objectives. Your PPC campaign is a smaller part of your business’ larger marketing efforts and we ensure that your pay per click campaign works in harmony to drive real results.

We design and build everything in house which means you can be assured of attention to detail and quality.
A/B testing ensures that your landing pages and ads are being honed and optimised to achieve the best possible outcomes.
We can optimise the landing pages on your website to help your ad campaigns convert more traffic.

Our in-house, expert team are responsible for creating the tailored strategies that focus on delivering real results. We focus every campaign on your outcomes and ensure that the solution we devise suits your budget.

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PPC